3 Ways To Take Advantage of Blekko Sitelinks Badge, Live Link Roll & Embeddable Search Box

Blekko is proving yet again it can make a lot of noise despite the fact it is not even six months old. Launching Blekkogear, the search ‘upstart’ recently released a bunch of publisher tools and online schwag for webmasters to add some bling to their websites.

In an attempt to spur on the wild horses that has become the JC Penney debacle – namely mainstream brands getting outed for buying links – Blekko have released a ‘live link roll’ (in the form of an embeddable widget that displays the latest inbound link to your site), an embeddable searchbox and a sitelinks badge.

The key message here is transparency and Blekko imagine that web masters will want to wear these widgets with pride, in a bid to show that they are using ethical link building tactics – hopefully webmasters will treat links as a kind of ‘badge of honor’. However, transparency may not be your modus operandi, so here are some ways to support Blekko and turn some of their tools to your advantage.

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