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Google Earnings: Lower Cost-Per-Click Does Not Reflect Health of Our Business

Posted by admin on Apr 12, 2012 in Search Engine Optimisation | Comments Off

Tech giant’s Q1 earnings call reveals $10 billion in ad sales, as CPC falls again. Execs for the technology giant assigned multiple reasons for the price decline; shift towards mobile usage, increased targeting capabilities, and higher click volume.

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Google Reports $10.65 Billion in Q1 2012 Revenue, Proposes New Class of Stock

Posted by admin on Apr 12, 2012 in Search Engine Optimisation | Comments Off

Google’s Q1 2012 earnings call is underway and the search goliath has reported a new record $10.65 billion in revenue. Also, Google plans a stock split, to create new non-voting shares that will be distributed to existing shareholders.

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Google Reports $10.65 Billion in Q1 2012 Revenue, Proposes New Class of Stock

Posted by admin on Apr 12, 2012 in Search Engine Optimisation | Comments Off

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Pinterest: An Introductory Guide for Marketers

Posted by admin on Apr 12, 2012 in Search Engine Optimisation | Comments Off

Meet Pinterest. The hottest social network offers many benefits to marketers. Understanding how to use Pinterest and leverage its marketing potential requires diving in. Here’s everything you need to know to get started and become pinteresting.

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Pinterest: An Introductory Guide for Marketers

Posted by admin on Apr 12, 2012 in Search Engine Optimisation | Comments Off

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5 PPC Account Optimization Tactics

Posted by admin on Apr 12, 2012 in Search Engine Optimisation | Comments Off

Falling into the complacency of ongoing optimization with your search accounts can leave opportunity and money on the table. A close evaluation of your account can turn something good into something great and give your account a needed kick-start.