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14 Search Tools to Bookmark

Posted by admin on Apr 20, 2012 in Search Engine Optimisation | Comments Off

A roundup of some really useful tools, some of which you’ll use every day, if you aren’t already. Exercise some critical judgement though: a tool is only as good as it’s data – make sure the data is believable. Cross reference against other sources.

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Google Unveils New Metrics for Brand Marketers

Posted by admin on Apr 20, 2012 in Search Engine Optimisation | Comments Off

Digital marketers praised Google’s new measurement tools designed to measure whether an ad has actually been viewed – called Active View and Active GRP – but said they might not go far enough to make display advertising more accountable.

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Judge Allows ‘No Poaching’ Lawsuit Against Google to Proceed

Posted by admin on Apr 20, 2012 in Search Engine Optimisation | Comments Off

A California judge has denied a motion to dismiss a class action lawsuit from employees alleging that a group of seven high profile tech companies, including Google and Apple, conspired in a “no poaching” deal, limiting worker salaries and mobility.

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Judge Allows ‘No Poaching’ Lawsuit Against Google to Proceed

Posted by admin on Apr 20, 2012 in Search Engine Optimisation | Comments Off

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Sergey Brin Clarifies Open Web, Apple, Facebook Comments

Posted by admin on Apr 19, 2012 in Search Engine Optimisation | Comments Off

Google co-founder Sergey Brin has repeated warnings that the greatest threat to Internet freedom is government censorship focused on crushing political dissent, and warned that attacks against online piracy are “misguided and dangerous”.