The Heart of Marketing: Love Your Customers and They Will Love You Back

Posted by admin on Aug 13, 2011 in Internet Marketing | Comments Off

The Heart of Marketing: Love Your Customers and They Will Love You Back

This book is about marketing. But more important, this is a book about you, the soft sell marketer–your desire, as a service provider or care-giver, to market and sell your products and services online or off without compromising your personal or professional values. In short, it’s about putting your heart into marketing. This book: Validates the power of heart-to-heart connections that lead to emotional authenticity and marketing believability, taking sales beyond mere commercial transaction